Your Customer Experience Partner
Mission
To partner strategically with public sector clients in solving mission critical business challenges
Founded in January, 2021
Headquartered in Vienna, VA
Vision
To become an innovation engine serving the public sector
Values
Customer-centric | Employee Serving | Out-of-the-Box Thinking | Diverse | Collaborative
DesignOvation Strategies, LLC is an SBA certified WOSB and strategic partner to Federal clientele in:
Maximizing return on investment
Solving critical challenges to achieve mission success
Creating business models to modernize, digitize, transform
Understanding and exceeding stakeholder needs and expectations
Our Founder:
Rangena Hotaki, Founder & CEO, Designovation Strategies, LLC.
With almost two decades of experience in strategy, IT, and operations consulting with expertise in the Federal, financial services, luxury, retail, and telecommunications industries, Rangena is looking to build, manage and grow a sustainable and successful business. She is passionate about driving strategy to enhance operations and deliver services that create customer-centricity and solve complex business challenges.
Rangena enjoys leveraging research, analysis, and industry insights to deliver and execute innovative methods, models, frameworks, and implementation roadmaps that solve complex client business problems. A mentee of the late great Clayton Christensen at Harvard, Rangena is well-versed in the theories of disruptive innovation. She came to embrace the principles of design thinking later on and found the combination of the two critical to evolving organizations. Rangena leads and inspires her team to deliver in a collaborative manner, coaching and mentoring professionals to achieve their career goals and deliver value.
Rangena has worked for strategy and technology consulting firms large and small. She holds a B.A. with majors in Economics & Spanish and minors in Biochemistry and Religious Studies from The University of Virginia and an MBA in General Management from Harvard Business School. She holds a certificate in Design Thinking from the Massachusetts Institute of Technology.
Rangena lives in Vienna, Va with her husband Larry, their children, Samira & Rafiq, and a sweet labradoodle named Gigi.
Working with Us
Public Sector Clients:
You need tailored solutions that meet mission requirements and enable ROI maximization with an integrated and effective approach. A partner that builds enduring business relationships and possesses a base of diverse, loyal employees who are motivated to provide great service!
Industry Partners:
You need a partner that is eager to learn about your business and customers, offers complimentary services and experience enabling your bid response to meet all requirements and criteria. Moreover, you need a partner that provides responsive and high-quality proposal support throughout the RFI/RFQ/RFP bid response effort!
Employees:
You need a team that offers a competitive salary and benefits package, rewarding work, ongoing coaching and career growth! As an innovative, diverse and motivated individual, you need an environment where you can thrive!
Giving Back
As a young firm, Designovation Strategies embeds a culture of giving back to the community through volunteerism and fundraising. Here are a few of the worthy causes that we support:
Diversity, Equity & Inclusion
Designovation Strategies is comprised of a diverse workforce with a collaborative approach that harvests the differences in thought, background, experience and opinion that valued team members bring to the table.
Rangena was born in Kandahar, Afghanistan and raised in the United States. Designovation values employees from all over the world and strives to build an environment of inclusion where each can thrive!
